YouTube
Monks - 2025
For the Youtube 20 pitch, I conceived this activation inspired by the trickshot genre of YouTube videos. The concept invited VidCon creators and attendees to test their skills by attempting to land a ping pong ball into the white center triangle of cups, arranged to resemble the YouTube logo, for the chance to win a special prize. 

To bring the idea to life, I modeled the cup installation in Cinema 4D. I also incorporated select background imagery generated with Google Gemini as well as official YouTube YT20 brand assets.

Final Mock Image